Craft Brand Manager– Les Maltiers (France), Issoudun

BOORTMALT is a global malting company with a 3 million tonnes production capacity. The group is present on 5 continents with 27 malting plants. Boortmalt's expertise is widely acknowledged by brewers, distillers, and food industries, who rely on the supply of top-quality barley malts. The Boortmalt Group is a fully owned subsidiary of the agricultural and agribusiness cooperative Axereal. Our relationship with Axereal, Europe's largest grain cooperative, ensures us access to high-quality barley year-round.At

Boortmalt , the world's leading malting company, we combine deep agricultural roots with long-term partnerships across the brewing and beverage world. Within our craft segment, we go one step further: building distinctive brands, close customer relationships and premium malt solutions tailored to craft brewers.To strengthen this ambition, we are looking for a

Craft Manager France

to develop and grow the

Les Maltiers

brand in France and beyond. Your role As Craft Manager France, you are fully accountable for the commercial performance, brand development and market positioning of

Les Maltiers . Your mission is to grow

sales volume, margin and brand value , both in the French market and in selected export markets. You are the external and internal main point of contact related to our French craft business. What you will do Develop and execute the

France craft strategy , together with the Group Craft Manager Drive

sales growth and customer development

through frequent customer interaction and distributor management Shape and execute the

marketing&communication strategy , including brand positioning, adverting and (social media) communication You represent Les Maltiers at trade fairs, internal meetings and industry events Define and manage the

product and service portfolio

for the Les Maltiers brand Ensure smooth

order execution, logistics follow-up while maintaining quality standards , in close cooperation with our operations, logistics and quality teams Lead the development and daily management of the

craft webshop and CRM

for France Manage budgets and report on commercial and brand performance Act as a trusted partner for customers on

technical support and troubleshooting , together with internal experts A commercially driven professional with

at least 5 years of experience

in the brewing, beer, wine&spirits or broader beverage industry Strong

brewing knowledge

or a relevant brewing-related qualification (essential) Proven experience in

sales strategy, marketing and customer relationship management You combine strategic thinking with a hand-on, entrepreneurial attitude to translate our strategy into concrete actions Fluent in

French and English

(Spanish and/or Italian are a plus) Experience with CRM tools and business software; webshop and social media exposure is a plus Based in France, willing to travel nationally and occasionally internationally A role with

end‑to‑end commercial responsibility

and real impact on brand and business growth The opportunity to collaborate with craft managers from all Boortmalt locations, in combination with day-to-day contacts with your French colleagues. A combination of

entrepreneurship, autonomy and group support A company culture rooted in expertise, collaboration and long‑term thinking Excited to build a brand you can stand behind? Apply now and help shape the next chapter of

Les Maltiers

at Boortmalt. We offer an attractive salary and benefits package and as part of a global organization can offer career opportunities internationally. As Masters of Malt we want to be a great employer, focusing on flexibility, inclusion, collaboration and health and wellbeing. We live our values, putting people at the heart of what we do."Strive"

- our ambition is to be the best maltster that's why every day we commit to challenge ourselves to achieve the highest level.

"Care"

- our strength is magnificent when we care for our earth, our colleagues and our business partners. We encourage trust, respect and treat each other with respect. We believe that Diversity makes us stronger.

"Inspire"

- We adopt a long-term orientation delivering sustainable performance through innovation and digitization, becoming praised Masters of Malt.

"Explore"

- thinking out of the box and embracing pioneer ideas to become a source of motivation, we like challenging the status quo to develop full potential.

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