Global Corporate Consumer Insights Manager - 6months CDD, Clichy
Global Corporate Consumer Insights Manager - 6months CDD, Clichy
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Clichy, France -
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Description
Mission Description: Global Corporate Consumer Insights Manager Timing: from July to December 2026
Key Responsibilities
Lead the end-to-end management of the Global Usage Tracker program (quantitative study on product usage, done in 29 countries). This includes operational coordination with agency.
Oversee the deliverable process (including dashboard usability).
Lead the release across L’Oreal entities and animate the L’Oreal CMI community around the good use of results.
Pioneer the use of L'OréalGPT Companion to provide automated, real-time support and training for global users.
Coordinate deep dives into specific countries/categories and communicate best practices.
Pilot possible evolution of the program through proofs of concept of new methodologies.
B. GenAI for CMI Champion
Framework with external agencies: work with key global agencies on the "Pilot&Scale" framework to evaluate upcoming AI-driven research solutions.
Risk&Quality Assessment of new solutions: update criteria to assess the reliability of AI-generated insights.
Innovation Benchmarking: test and encourage tests across the organization, for new agency-led AI tools.
Leading AI CMI Squad: coordinating AI initiatives among CMI community and sharing best practices.
Community engagement: engaging and motivating CMI teams globally to discover and try the new AI tools via dedicated events and regular best‑practice sharing across AI enthusiasts.
C. AI-Powered Consumer Journey Insights
GenAI Touchpoint Study: design, coordinate with country, and lead a global initiative (in collaboration with Global CDMO, SEO, and e-commerce teams) to measure the impact of LLMs on the consumer journey, and how AI tools are augmenting traditional search and discovery.
Required Profile&Skills
At least 10 years of CMI experience in a similar role.
Mastering CMI hard skills / innovation-oriented mindset: advanced knowledge of both quantitative and qualitative methodologies, with a track record of applying AI to research.
Forward-thinking on AI development: ability to bring new AI developments popping in the insights industry into actionable business recommendations.
Operational management on large-scale program: high proficiency in managing large-scale global program.
Strong collaboration mindset: proven ability to work in a wide ecosystem across many entities on shared roadmaps.
Languages: Full professional proficiency in English / French is a plus.
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Key Responsibilities
Lead the end-to-end management of the Global Usage Tracker program (quantitative study on product usage, done in 29 countries). This includes operational coordination with agency.
Oversee the deliverable process (including dashboard usability).
Lead the release across L’Oreal entities and animate the L’Oreal CMI community around the good use of results.
Pioneer the use of L'OréalGPT Companion to provide automated, real-time support and training for global users.
Coordinate deep dives into specific countries/categories and communicate best practices.
Pilot possible evolution of the program through proofs of concept of new methodologies.
B. GenAI for CMI Champion
Framework with external agencies: work with key global agencies on the "Pilot&Scale" framework to evaluate upcoming AI-driven research solutions.
Risk&Quality Assessment of new solutions: update criteria to assess the reliability of AI-generated insights.
Innovation Benchmarking: test and encourage tests across the organization, for new agency-led AI tools.
Leading AI CMI Squad: coordinating AI initiatives among CMI community and sharing best practices.
Community engagement: engaging and motivating CMI teams globally to discover and try the new AI tools via dedicated events and regular best‑practice sharing across AI enthusiasts.
C. AI-Powered Consumer Journey Insights
GenAI Touchpoint Study: design, coordinate with country, and lead a global initiative (in collaboration with Global CDMO, SEO, and e-commerce teams) to measure the impact of LLMs on the consumer journey, and how AI tools are augmenting traditional search and discovery.
Required Profile&Skills
At least 10 years of CMI experience in a similar role.
Mastering CMI hard skills / innovation-oriented mindset: advanced knowledge of both quantitative and qualitative methodologies, with a track record of applying AI to research.
Forward-thinking on AI development: ability to bring new AI developments popping in the insights industry into actionable business recommendations.
Operational management on large-scale program: high proficiency in managing large-scale global program.
Strong collaboration mindset: proven ability to work in a wide ecosystem across many entities on shared roadmaps.
Languages: Full professional proficiency in English / French is a plus.
#J-18808-Ljbffr
Informations clefs
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Nom de l’entrepriseL'oreal Usa -
Titre de posteGlobal Corporate Consumer Insights Manager - 6months CDD
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Informations supplémentaires sur l’annonce
Global Corporate Consumer Insights Manager - 6months CDD est visible sur Locanto dans la catégorie Clichy Marketing, publicité, RP.
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